The halting of Rubber Cult’s six-year run doesn’t necessarily speak to a trend, or rubber clothing losing its popularity. But surely economic concerns can play into whether smaller events are happening over larger ones and the frequency of happenings. Luckily, we see new fetish parties, alt. couture shows, and meet-ups of the like-minded happening all the time.
The #WatermelonDress phenomena squished its way into social media frenzy during 4th of July. Ryan Seacrest actually “dropped” a picture on Twitter wearing the watermelon cut out held over a picture of himself a few days before the 4th . But by all accounts, Twitter exploded over the trend during and then following the U.S. Independence Celebration.