I think we’d all pretty much agree-and happily so-that the newer phenomena of ‘body shaming’ doesn’t much stain the latex clothing community. The Kim Kardashians and Ashley Grahams of the world suffer enough of that kind of criticism for us all, while ex-Playboy model Dani Mathers was just convicted of it. But if you are dressed in alternative wear where lots of what you have is being seen through, under and out of what you are wearing, amongst a group of people revealed pretty much the same, chances are no one is going to call you out in any way shape or form. We tend to celebrate each other.
Movie maker Locus Creative Studios is not being celebrated this first week after the 2017 Cannes Film Festival, precisely because of body shaming. In its remake ‘parody’ of the classic Snow White story, Red Shoes And The Seven Dwarfs, the dwarves are seven cursed princes who must kiss the “most beautiful princess” to break their curse. On the movie’s poster revealed on the French Rivera festival last week, a slim Snow White is shown morphing into a curvier version over the tagline: “What if Snow White was no longer beautiful and the 7 Dwarfs not so short?”
Does this mean the curvy girl shown is not as beautiful as the skinny?
Actress Chloe Grace Moretz, who voiced Snow White for this film looking for a distributor across the Cannes red carpet, has issued a statement revealing her shock over this implication and plus-size model Tess Holliday also tweeted her objection. Whatever Locus meant here, people are taking the advertisement as a pure body shaming.
Sujin Hwang, a producer at Locus Creative Studios, did issue a statement. He claims his corporation apologizes for the poster and trailer for the film (taken off YouTube this week) having the opposite effect intended. He said the film is a family comedy that emphasizes the importance of inner beauty.