If It’s Happening On The Street, It’s Happening On The Runway

If It’s Happening On The Street, It’s Happening On The Runway

The ‘streetwear’ aesthetic is nothing new of course. But with the much acclaimed Kanye “Yeezy Season 3” show at Madison Square Garden at the just past New York Fashion week, the French label Vetements pieces being seen across runways in France’s capital, Rihanna creating oversized hoodies and “deconstructed” sweats for her Fenty x Puma collection,…

Montreal Fetish Weekend: Behind The Scenes Preparations

Montreal Fetish Weekend: Behind The Scenes Preparations

Surely when it comes to our latex clothing shoots, runway appearances, new wardrobe announcements even, team Dawnamatrix is working so hard we don’t truly think about, let alone stand back to consider the ‘behind-the-scenes.’ Our models, photographers, hair and make-up people, promoters all simply work in and around a hubbub of activity, but on taking…

Happening Happenings For The Alternate Wardrobe Lover

Happening Happenings For The Alternate Wardrobe Lover

A little forward in time (October actually) will see both the one day Erotic Ball 2015 and the London Fetish Weekend. The LFW happens on the first weekend of the month (starting on Thursday Oct 1st actuallyt) and includes the “Camden Crunch,” the first popular social gathering of the weekend, Friday’s Torture Garden’s “Electrowerkz” party…

Jean Bardot Interviews Team Dawnamatrix @ Montreal Fetish Weekend

At the past MFW we debuted our Space & Time collection, and finding ourselves in town pre that showing we found ourselves being interviewed on the famous Rue Ste.-Catherine by the wonderful Jean Bardot. As you will see on this video beautiful models walked by showing various Dawnamatrix pieces while Jean and Team Dawnamatrix had…

Space & Time Butterflies Fly Over To Germany To Flutter Across The Lush World Of Posh Fairytale Couture

Space & Time Butterflies Fly Over To Germany To Flutter Across The Lush World Of Posh Fairytale Couture

As you well know our Dawnamatrix Space & Time butterflies have fluttered across the runaway at Montreal Fetish Weekend, sailed to great heights buoyed from applause at the Latex & Lace Winter Fashion Show; just recently they flew across to Germany. We provided our garments for a shoot with notable headdress designer and makeup artist…

The Dawnamatrix Runway @2014 Montreal Fetish Weekend Video Is Here

The Dawnamatrix Runway @2014 Montreal Fetish Weekend Video Is Here

Looking back at this video shot by André Rousseau, featuring models Mira LaFleur – Alt Model, Kerri Taylor, July August Model, Marina Igorevicz, Holy Scar, Crimson Heavens , Carl-Andre Gerard, Nea Dune, Veronique Marcoux, Naida Black, with their hair and MUA expertly rendered by Eva Guida, it is amazing how quickly I can recall all…

What Dawnamatrix Did On Our Summer Vacation: Montreal Fetish Weekend 2014, Part 1

What Dawnamatrix Did On Our Summer Vacation: Montreal Fetish Weekend 2014, Part 1

    As we have been hinting for a few months now, Dawnamatrix not only attended the Montreal Fetish Weekend 8-27th to 9/1, but we premiered our new “Space and Time” line there. It was a glorious fun-filled fantasy fetish runway outing Saturday night, with the crowd in attendance truly grooving on our new wares.…