Kim Kardashian Wants Dawnamatrix…and We Want Her Right Back

The continued championing of alternative wardrobe pieces and avant-garde style accessories keeps brands like Dawnamatrix to the forefront of modern fashion. Celebs wearing our wares, even just a mention from a Kim Kardashian, is some of the very best advertising we could ever hope for. These moments for us specifically, married with the upward trajectory general mainstreaming of latex in the past few years-from reported cosplay wear to celebs like Kim strutting in bodysuits across red carpets, to styles seen in “American Horror Story”-has truly made latex so popular.