Chanel Rocks Pop

Just last week Chanel No.5 revealed their new mini movie starring Gisele Bündchen. Directed by Baz “Moulin Rouge” Luhrmann the mini film got lots of press. There are such scrumptious shots of an equally scrumptious Gisele surfing, prancing, smiling-as you’d expect investing magic to every scene she is in-one almost forgets why they are watching the five minute plus video. Now comes the news that Karl Lagerfeld snapped-up happy hat wearer Pharrell Williams for the next Chanel flick (Pharrell stars with Cara Delevinge and Hudson Kroenig and a spate of dancers) which was shot last week. It’s big business marrying pop music stars with fashion these days-(did you happen to see Taylor Swift on the cover of UK Vogue for November?)-but Chanel seems to truly be ‘upping the ante’ in the mainstream haute couture world.